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Google co-founder Larry Page walks by map of world during keynote speech at Consumer Electronics Show in Las Vegas, USA
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Secrets of success from Google co-founder

January 5, 2009

  • We chose it (the name Google) because we deal with huge amounts of data. Besides, it sounds really cool.

  • The ultimate search engine... would understand exactly what you mean and give back exactly what you want.

  • Our company relies on having the trust of our users and using that information for their benefit. That's a very strong motivation for us. We're committed to that. If you start to mandate how products are designed, I think that's a really bad path to follow. I think instead we should have laws that protect the privacy of data, for example, from government requests and other kinds of requests.

  • Many companies are under pressure to keep their earnings in line with analysts' forecasts. Therefore, they often accept smaller, predictable earnings rather than larger and less predictable returns. Sergey and I feel this is harmful, and we intend to steer in the opposite direction.

  • We think a lot about how to maintain our culture and the fun elements. I don't know if other companies care as much about those things as we do. We spent a lot of time getting our offices right. We think it's important to have a high density of people. People are packed together everywhere. We all share offices. We like this set of buildings because it's more like a densely packed university campus than a typical suburban office park.

    Image: Larry Page walks by a map of the world during keynote speech at the Consumer Electronics Show in Las Vegas, Nevada, USA, January 6, 2006. | Photograph: REUTERS/Steve Marcus

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