For several months now, there has been a flurry of activity in Chiranjeevi's camp with two of his brothers and brother-in-law, all connected with the Telugu cinema industry, and his close aides organizing meetings with the fans associations and people from various walks of life and training programmes for the potential cadre ahead of the party formation.
The new party plans to position itself as an alternative to Congress and TDP, the two main political formations at present, sources close to the star say.
Political analysts, however, feel that the ageing actor will find it difficult to garner support from across the communities despite considerable fan following.
However, his followers argue that his entry will alter the present political equations in the state where elections are due in May next year.
Image: The superstar with TDP supremo Chandrababu Naidu.
Also see: Political couple quits TDP for Chiranjeevi