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How Steve Jobs can help you succeed
January 22, 2009
I'm the only person I know that's lost a quarter of a billion dollars in one year... It's very character-building.
The people who are doing the work are the moving force behind the Macintosh. My job is to create a space for them, to clear out the rest of the organisation and keep it at bay.
I was lucky -- I found what I love to do early in life.
Recruiting is hard. It's just finding the needles in the haystack. You can't know enough in a one-hour interview. So, in the end, it's ultimately based on your gut. How do I feel about this person? What are they like when they're challenged? I ask everybody that: 'Why are you here?' The answers themselves are not what you're looking for. It's the meta-data.
People think focus means saying yes to the thing you've got to focus on. But that's not what it means at all. It means saying no to the hundred other good ideas that there are. You have to pick carefully.
Image: Steve Jobs (centre) and musician Jack Johnson (right) at Apple's 'Let's Rock' event. | Photograph: Robert Galbraith/Reuters
Also read: Obama party: 'Bankrupts' among biggest donors
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