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Success tips from world's top management guru
January 15, 2009
Excitement is manifested strategically by employees seeing how their jobs link up with attainment of a goal. The new strategic intent presents a challenge, and engages employees' intellectual energy. Like Ford did in the early 1980s with its quality campaign, managers must make every employee aware that without their help, the company will not regain or increase its competitiveness.
Companies that create the future do more than satisfy customers, they constantly amaze them.
Beyond reengineering a firm, top managers must know how to reengineer their entire industries, a la CNN, Wal-Mart, and Service Corporation International. Pathbreakers all, they recognized their core competencies and developed strategies to reshape industry structures around their competitive competencies.
Rebuild leadership before you need to.
Business must start with the assumption that consumers don't want to apply the same amount of effort to construct all their experiences. Today, I will take whatever coffee I'm given -- but on another occasion, I might be more particular.
Image: Inside a Ford Motor company.
Also read: Top 15 technology pioneers 2009
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