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Who will ride India's 'Next Wave'?

June 8, 2008

Welcome to the 'Next Wave'.

We are living in an unprecedented point in human history when the new consumer, technology, infrastructure, and environments begin to converge and create one of the world's greatest eras of economic growth and technological innovation.

During the next 20 years, the Next Wave will create more new consumers than the previous millennium did. Investments in infrastructure will exceed the total investments in the reconstruction of post-war Europe.

Technology and the Internet will be the great enabler, facilitating the development of multiple centres of innovation across a wide range of geographies.

And the environment will be a critical thread within this new tapestry, as climate change and the need for resources push humankind to find new approaches to economic development and sustainable growth.

Although China, Brazil, Russia, and other emerging markets will drive much of this, India stands at the forefront with its rapidly growing middle class, massive investments in infrastructure, a technology-based culture, and growing need for energy and other natural resources.

Text: William Nobrega

Image: Travellers make their way across the privatised terminal of the Chattrapati Shivaji International Airport, manged by the GVK group | Photograph: Pal Pillai/AFP/Getty Images

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