Funding winter hits start-up advertising spend across properties

A long and bitter funding winter in the start-up world is beginning to take its toll on start-up advertising across properties. Earlier this week, Mastercard replaced Paytm as the title sponsor for......

IPL 2020: From shampoo to face masks, brands score a six this season

Small and big advertisers are making their presence felt this year far more than they did earlier, bringing a smile to the faces of the tournament’s organisers and partners. When Rajasthan......

IPL 2020: Disney-Star may earn Rs 20 billion

95 per cent of advertising inventory has been sold on television and 18 on-air sponsors have been signed up so far, the highest for any season.Viveat Susan Pinto reports. IMAGE: Chennai Super......

Bachchan magic pays again for Sony

Sony Entertainment Television's (SET's) gamble on airing the fourth season of Kaun Banega Crorepati seems to have paid off, with the final episode drawing record viewership.Kaun Banega Crorepati-4......

PIX: The Kaun Banega Crorepati Season 9 shoot begins

Kaun Banega Crorepati returns with its ninth season. Amitabh Bachchan has started shooting for the game show after two years. A look at pictures from the first day's shoot:   Before the......

Kaun Banega Crorepati Season 6 is back!

The sixth season of Kaun Banega Crorepati is all set to return to your television screens! Sony Entertainment Television has launched interesting promos of the show, to be hosted by......

Discuss Kaun Banega Crorepati right here!

Television's most awaited game show Kaun Banega Crorepati Season 7 returns to TV tonight, at 8:30 pm on Sony Entertainment Television.How excited are you about this show? Think the first......

Are You Ready For KBC 16?

Photograph: Kind courtesy Amitabh Bachchan/X Amitabh Bachchan is all set to don the host's hat once again for his popular television quiz show Kaun Banega Crorepati Season 16. On Thursday, he......

Could this be the most watched IPL ever?

IPL could reach more than 530 million viewers on TV and a few hundred million more online.But can it make money for Disney Star?Vanita Kohli-Khandekar reports. IMAGE: Royal Challengers Bangalore......