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Samsung And Hitachi

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Will Voltas manage to defend its market share?

International brands such as Daikin, Hitachi and Samsung, which were largely present in the premium products range, are getting aggressive on expanding their mid-range portfolios to penetrate into......

Once the king of markets, can BPL now make a comeback?

An old consumer electronics warhorse looks to leverage its past. Will it succeed?     Can it BPL, the brand that once strode the Indian markets as one of the country's homegrown success......

Indian demand provides spark for Japanese electronics cos

It’s the anti-Chinese sentiment that is driving Japanese investments towards India. Years after focusing on China, Japanese companies are now taking a more regionally balanced approach, said......

Blue Star exits window ACs, sticks to splits

India’s oldest air conditioner maker, Blue Star, will exit the window AC market. It feels it would be almost impossible for the segment to meet the new norms of the Bureau of Energy......

Voltas on top, but faces heat

In 2011, Voltas became a market leader in room air conditioners, which is the fastest growing segment in ACs and worth Rs 6,000 crore (Rs 60 billion) in terms of primary sales.A year later, the......

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