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Samsika Marketing Consultants

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Philips, Swarovski to launch lifestyle goods

Philips, the Dutch electronics company, has entered into a partnership with Swarovski, the Austrian cut crystal and jewellery manufacturer, to introduce consumer lifestyle electronics and fashion......

Kitchen appliances may prove too hot for MNCs

As multinationals such as LG Electronics, Whirlpool and TCL vie for a large share in the kitchen appliances segment, the established players and some analysts are sceptical of their success.......

Remember those old brands? They are back!

Ye Bechara, kaam ke bojh ka maara, inhe chahiye Cinkara!Remember these lines. Ever wondered what happened to Cinkara? If the market buzz is to be believed, you will get to see Cinkara very soon.......

Surf's journey: From unsmiling Lalita ji to celebrating stains

It is rare for any brand to stand up and take ownership of a premium price-tag unabashed, much less bandy it as a certificate of superiority. But that is exactly how one of the most iconic......

India Inc ups the ante for World Cup

Indian companies are spending almost Rs 100 crore (Rs 1 billion) on cricketers from India as well as other countries for endorsing their brands as the countdown begins for the World Cup in South......

Top Coverage News


World Test Championship 2023

India held the top position in the ICC Men's Test Team Rankings while Australia secured the...

Manipur's Tragedy

Here are news, updates and coverage from violence hit Manipur.

IPL 2023

Complete coverage of IPL 2023

Sri Lanka's Tour of India 2023

Complete Coverage of Indian cricket team's encounter with Sri Lanka during 3rd Jan - 15th Jan 2023.

GUJARAT, HIMACHAL GO TO POLLS

The Bharatiya Janata Party was on Thursday poised for a landslide victory in Gujarat to retain...
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