Chronic smoking affects nerve cells: study

Chronic smoking affects nerve cells and alters the chemical makeup of the brain, a new study has said. This is the first imaging study to focus on the relationship between brain metabolites and......

Brand power tells brain what to buy

Your brain may have decided what to buy even before you have sampled what is on offer, such is the power of brands.A new study gauging the brain's response to product branding has found that strong......