Top agencies JWT and Ogilvy are conspicuous by their absence from the list of agencies picking up the maximum business in 2006, even as those like Euro RSCG and Grey Worldwide have made a comeback.......
IMAGE: Devika Bulchandani, Global CEO Ogilvy. Illustration: Dominic Xavier/Rediff.com Ogilvy, one of the world's leading advertising agencies, will for the first time have an Indian-origin......
In one of the biggest deals in the media and advertising space, French advertising agency Publicis Groupe will acquire US digital marketing firm Sapient in an all-cash deal worth $3.7 billion......
Major advertisers like Coca Cola, Proctor & Gamble and Tata Chemicals increasingly appear to be opting for a performance-based fee model over options like fee-based (calculation based on the cost......
The Prime Minister and and President gracing ads for Reliance Jio and Bandhan Bank have put the spotlight on this trend. Newspaper readers were in for a complete surprise earlier......
IMAGE: Iran defender Ehsan Hajsafi said players should be the voice of those suffering. Photograph: Naeem Ahmadi ATPImages/Getty Images Defender Ehsan Hajsafi became on Sunday the first member of......
India batsman Sachin Tendulkar has signed a long-term commercial deal with an Indian talent management firm worth a reported $40 million.Tendulkar, currently recovering from shoulder surgery,......