News for 'priority-marketing'

Realty moves to the core of conglomerates' biz strategy

Realty moves to the core of conglomerates' biz strategy

Rediff.com21 Jan 2026

India's leading conglomerates are stepping up investments in real estate, recasting what was once a peripheral activity into a core growth driver. Supported by strong balance sheets, established brands and access to long-term capital, major business houses including Aditya Birla, Tata, Godrej, L&T, Raymond, Wadia, Shapoorji Pallonji, Mahindra and Adani are positioning realty as a strategic pillar within their diversified portfolios.

'75+ IPOs Have Received SEBI Approval'

'75+ IPOs Have Received SEBI Approval'

Rediff.com28 Jul 2025

'Listing of scaled Indian subsidiaries of multinational corporations as well as of Indian conglomerates continues to remain a key theme for IPOs in India.'

Manga Fever Takes Over India

Manga Fever Takes Over India

Rediff.com12 Feb 2025

'Netflix, Amazon Prime Video, Crunchyroll, and Disney+ Hotstar are continuously expanding their Anime libraries.'

Sazerac targets India's whisky mkt to uncork bourbon growth

Sazerac targets India's whisky mkt to uncork bourbon growth

Rediff.com28 Nov 2024

Sazerac Company, the largest distiller in the US, is looking to leverage India's position as the world's largest whisky market to introduce a range of bourbon whiskies in the country. Identifying India as a key priority market, Diego Bianchi, general manager of emerging markets and Barrel Select at Sazerac Company, told Business Standard that new consumers, including women, will be key drivers for the growth of the category in India. "India, particularly, is where some of the fastest-growing consumers are.

India not a priority market until 2015: VW

India not a priority market until 2015: VW

Rediff.com1 Nov 2012

The management feels that environment in India is not conducive to make further investments. It plans to wait until 2015 and hope things will improve by then.

Can Decathlon challenge Reliance in India?

Can Decathlon challenge Reliance in India?

Rediff.com21 Aug 2024

Decathlon is expecting to double its business in the country in the next three to five years, Decathlon India CEO Sankar Chatterjee said, according to local media reports.

Royal Enfield eyes Europe, US as debut markets for electric bike C6

Royal Enfield eyes Europe, US as debut markets for electric bike C6

Rediff.com6 Nov 2024

Royal Enfield is planning to introduce its electric bike initially in developed markets such as Europe and the US where it anticipates better traction for the premium product, a top company executive said on Tuesday. Royal Enfield, a division of Eicher Motors, forayed into electric bike space on Monday with the unveiling of its first model under the all-new Flying Flea brand.

Coffee Aroma Is Spreading Across India

Coffee Aroma Is Spreading Across India

Rediff.com16 May 2024

India has been a tea sipping society. But the aromatic wave of coffee culture is wafting across it.

How Meta Is Supersizing WhatsApp

How Meta Is Supersizing WhatsApp

Rediff.com11 Oct 2023

WhatsApp's advantage is that it is the first app millions of Indian check first thing in the morning and innumerable times during the day and night.

'India is a priority market for StanChart'

'India is a priority market for StanChart'

Rediff.com17 Nov 2009

While other foreign banks are still shrinking their loan portfolio, Standard Chartered Bank says it is seeing a double-digit growth

Swedish furnishing major IKEA to bring in funding arm, expand retail biz

Swedish furnishing major IKEA to bring in funding arm, expand retail biz

Rediff.com19 Jun 2023

Swedish furnishing major IKEA, part of the Ingka Group, is inviting its investment arm - Ingka Investments - to India, a senior company executive said during an interaction in New Delhi. The move suggests that the group is looking at India as a priority market. The areas of investments being considered by Ingka Investments could range from taking stake in companies across sectors such as renewables, recycling, real estate, and software which synergise with IKEA's broader retail requirements.

How India became a high-priority market for PepsiCo

How India became a high-priority market for PepsiCo

Rediff.com28 Mar 2014

PepsiCo is trying to dislodge Coca-Cola in drinks, though the gap is still large.

Ikea to open 2nd India store in Navi Mumbai on Dec 18

Ikea to open 2nd India store in Navi Mumbai on Dec 18

Rediff.com5 Dec 2020

Next in line will be mega stores in cities such as Gurgaon and Bengaluru, though timelines for launch have not been specified yet. The company will also launch two more city-centre or smaller stores in 2021 in Mumbai to reach a wider audience.

How face-off with Indian govt has boosted Twitter

How face-off with Indian govt has boosted Twitter

Rediff.com16 Jul 2021

Political controversies aside, Twitter's business in India is expanding, and creating opportunities for Indians, reports Neha Alawadhi.

Twitter has apologised in writing for 'Ladakh in China' error: Lekhi

Twitter has apologised in writing for 'Ladakh in China' error: Lekhi

Rediff.com18 Nov 2020

"They have apologised for hurting Indian sentiments and have sworn to correct the error by November 30, 2020," she added.

What Uber plans to do in India

What Uber plans to do in India

Rediff.com4 Nov 2019

'12% of all our global trips are done in India.'

How TikTok is expanding its footprint in India

How TikTok is expanding its footprint in India

Rediff.com5 Feb 2020

Both its short video-sharing apps have ranked as the top two breakout social apps of 2019 in India.

Microsoft, Nokia to develop Next-Gen mobile

Microsoft, Nokia to develop Next-Gen mobile

Rediff.com26 May 2011

"Our partnership with Nokia is an important step forward ... The key there is not only to innovate on software, which we will work together over time, but also work on next- generation hardware innovations with them," Microsoft Chief Executive Officer Steve Ballmer said.

Aviva to enter MF, general insurance

Aviva to enter MF, general insurance

Rediff.com4 Jul 2007

Aviva India is reviewing its India plans and proposes to enter the asset management and general insurance sectors.

'We are betting big on OYO Living'

'We are betting big on OYO Living'

Rediff.com21 Feb 2019

'Co-living is a phenomenon that is bound to strike the right chord with young people everywhere and India will lead the charge as the testing ground for all such ideas.'

Walt Disney to open 135 stores in India by 2011

Walt Disney to open 135 stores in India by 2011

Rediff.com19 Feb 2008

Walt Disney is planning to open 135 more stores in India over the next four years.

In India, Walmart plans to open 50 stores by 2020

In India, Walmart plans to open 50 stores by 2020

Rediff.com3 Nov 2017

The firm is likely to spend $600 million in total for the new stores. The average size of its stores is about 55,000 sq ft.

Mickey Mouse on your mobiles soon

Mickey Mouse on your mobiles soon

Rediff.com20 Jul 2007

Walt Disney finds another platform for its cartoons -- your mobile.

In India, social networks get users, not money

In India, social networks get users, not money

Rediff.com22 Jun 2014

Facebook, LinkedIn, Twitter had 160 mn users but made less than Rs 100 cr in 2012-13

HSBC to shut down India private banking business

HSBC to shut down India private banking business

Rediff.com27 Nov 2015

HSBC Holdings Plc will shut its private banking business in India, a spokesman said

Faber eyes Indian market

Faber eyes Indian market

Rediff.com3 Dec 2004

Home appliances maker Faber India, a joint venture of Faber SpA, Italy, and Heatkraft of Pune, has identified India as a priority market for its range of kitchen chimneys, officials said in Chennai on Friday.

Citibank plans to expand India biz

Citibank plans to expand India biz

Rediff.com19 Apr 2004

Citibank, which regards India as its top-most priority market after profits from country operations grew by 45-50 per cent in the last few years, now plans to increase its presence through 300 centres and in 35 cities in two years.

India's hair care industry is worth Rs 22,500 crores!

India's hair care industry is worth Rs 22,500 crores!

Rediff.com13 Jan 2019

While demand for hair care products is increasing in both rural and urban markets, urban consumers have proven to be more extravagant, reports T E Narasimhan.

India is top priority, expect dynamic product line: Hitachi

India is top priority, expect dynamic product line: Hitachi

Rediff.com24 Mar 2014

For Hitachi, India remains a very important market for high-end products.

In India, Twitter's Dorsey offers politicians tools to go viral

In India, Twitter's Dorsey offers politicians tools to go viral

Rediff.com13 Nov 2018

During his maiden visit to India, the 41-year-old, nose ring-sporting Dorsey wants "to experience everything", according to a tweet he posted on November 10, but mainly reach out to all political parties and meet government officials -- at the Centre and in states -- as well as senior police officer and civic body officials, so that he can assist in delivering governance through Twitter. This will also help the social media giant chalk out its next stage of expansion.

How Uber plans to beat competition

How Uber plans to beat competition

Rediff.com27 Nov 2015

Uber valued at $53 billion, is looking at more than 50 per cent market share in India by the first quarter of 2016.

HSBC to halve branches, slash 300 jobs in India

HSBC to halve branches, slash 300 jobs in India

Rediff.com19 May 2016

British banking major HSBC on Thursday announced a consolidation exercise under which it will almost halve the number of branches in the country to 26, which will lead to 300 job losses.

SpiceJet's contract still stands: Boeing

SpiceJet's contract still stands: Boeing

Rediff.com13 Feb 2015

SpiceJet had last year announced a $4.4-bn deal for 42 Boeing 737 Max.

StanChart firing big time, employees in India too face axe

StanChart firing big time, employees in India too face axe

Rediff.com8 Jan 2015

StanChart to hand over pink slips to its employees in India too.

How to make the most from your NPS investments

How to make the most from your NPS investments

Rediff.com21 May 2018

Restrict investment to Rs 50,000 for tax benefits, experts tell Sanjay Kumar Singh, but caution that taxation at maturity and compulsory annuities are dampers.

Uber aims to scorch roads with its offers

Uber aims to scorch roads with its offers

Rediff.com19 Apr 2015

India is its second-biggest market in terms of geographical presence

How Parle markets dal

How Parle markets dal

Rediff.com16 Aug 2017

Parle is taking one step at a time as it moves ahead in the pulse biz. Carpet bombing will not work. The company goes slow with Fresh Harvest dal rollout.

Lessons Pepsi should learn from Tata Tea

Lessons Pepsi should learn from Tata Tea

Rediff.com19 Apr 2017

Unlike Pepsi's Kendell Jenner ad, Tata Tea's Jaago Re campaigns were careful not to insert its product in the ad's storyline and they targeted topics on which there was near unanimity of outrage.

PepsiCo appoints D Shivakumar as India head

PepsiCo appoints D Shivakumar as India head

Rediff.com9 Dec 2013

Global beverages and snacks major PepsiCo on Monday roped in former Nokia head for emerging markets, including India, D Shivakumar as its Chairman and CEO, India Region.