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Pradipta Mukherjee

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  • Business

'India has great campaigns, poor branding'

When Marico introduced Saffola Arise, a new rice brand, the branding exercise was done by India-born Shombit Sengupta who is settled in France. After shifting to Paris from Kolkata in 1973,......

How to resolve the financial crisis at IITs, IIMs

The recent controversy over faculty pay at the IITs and IIMs suggests that they need to radically reorient themselves as academic institutions, say Pradipta Mukherjee & Kanika Datta. IIT and IIM......

Retail: Bharti eyes large format stores

The Bharti group has a presence in retail through two ventures-- Bharti Retail, a 100 per cent subsidiary, and a 50:50 wholesale cash and carry joint venture with Walmart Stores. It is targeting......

How Kishore Biyani plans to expand business

Kishore Biyani, the founder of Future Group, plans to more than double retail space to 30 million sq ft by 2013 and push the private labels business, while getting into new service areas.......

'We want licences for a few OTC drugs in India'

Reckitt Benckiser, a global force in the household, health and personal care segments with brands like Dettol, Harpic, Strepsils and Mortein, has set a target of growing its India operations by 20......

Top Coverage News


World Test Championship 2023

India held the top position in the ICC Men's Test Team Rankings while Australia secured the...

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Complete Coverage of Indian cricket team's encounter with Sri Lanka during 3rd Jan - 15th Jan 2023.

GUJARAT, HIMACHAL GO TO POLLS

The Bharatiya Janata Party was on Thursday poised for a landslide victory in Gujarat to retain...
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