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D2C brands hitch their wagon to quick-commerce

 As quick commerce gains ground, emerging direct-to-consumer (D2C) brands are betting big on digital channels to drive growth. Photograph: Courtesy, LinkedIn According to Aman Gupta, co-founder of......

How Smart TV Is Changing India

 The way video is being watched and monetised is changing.This is the first thing that stands out as the penetration of smart TVs continues to rise. IMAGE: Kindly note the image has been posted......

How Lenskart plans to make you 'look good, feel good'

 With Katrina Kaif as brand ambassador, will Lenskart be able to steer customers away from local opticians and keep them loyal? Signing up a Bollywood star as brand ambassador is usually the......

How Lenskart is defying the start-up trend

 As e-commerce companies learn to live with lower valuations, Lenskart is defying the trend. Last fortnight, when the Delhi-based start-up raised Rs 400 crore (Rs 4 billion) in a new round of......

Companies gain when young executives tutor their bosses!

 More and more companies are warming up to the idea of reverse mentoring. It might be un-Indian to flip the traditional roles of mentor and mentee, but with reverse mentoring, companies in India are......

Shark Tank Season 2 Review: The Show Gets It Right!

 There are serious entrepreneurs with some innovative ideas, like the young women from Bangalore who run a business selling packaged flowers for poojas, or the enthusiastic duo who want to......

Top Coverage News

World Test Championship 2023

 India held the top position in the ICC Men's Test Team Rankings while Australia secured the...

Manipur's Tragedy

 Here are news, updates and coverage from violence hit Manipur.

IPL 2023

 Complete coverage of IPL 2023

Sri Lanka's Tour of India 2023

 Complete Coverage of Indian cricket team's encounter with Sri Lanka during 3rd Jan - 15th Jan 2023.

GUJARAT, HIMACHAL GO TO POLLS

 The Bharatiya Janata Party was on Thursday poised for a landslide victory in Gujarat to retain...
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