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Perfetti forays into snacks market

 Confectionery maker Perfetti Van Melle, which sells candies like 'Alpenliebe' and 'Center Fresh', on Thursday said it is entering into the snacks market in India, which is currently dominated by......

Meet one of India's topmost admen

 Over masala tea and sandwich, the 40-year old McCann India chairman Prasoon Joshi says advertising is now less about a make-believe wonder world. The ad, which went on to win the Silver Lion at......

Perfetti wants bigger bite of India

 Confectionery major Perfetti Van Melle is planning to make India one of its largest operations outside Italy, at par with China and the Netherlands. The company has five plants in Italy and over 50......

Perfetti wins suit against Candico

 Italian candy maker Perfetti Van Melle SPA has won a nine-year old trademark battle before the Intellectual Property Appellate Board, which has dismissed Nagpur-based confectioner Candico's demand......

McCann chief pictures India as export hub

 McCann Erickson India is turning into an export hub for the group's worldwide advertising services and this includes the creative side too. The Indian unit has already created ads for......

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