Multinational FMCG giant Reckitt Benckiser on Monday said it has agreed to fully acquire Ahmedabad -based Paras Pharmaceuticals Ltd for Rs 3,260 crore (Rs 32.60 billion).
Some of the popular brands that would be impacted include Phensedyl (Abbott), Tixylix (Abbott), Gluconorm PG (Lupin), Ascoril D (Glenmark), Solvin Cold (Ipca), D Cold Total (Paras Pharma).
The Advertising Standards Council of India (ASCI) has rapped the fast moving consumer goods majors Hindustan Unilever and Paras Pharma for their objectionable deodorant commercials, and asked them to pull them off air.
Six months after the Paras deal, Actis wants to exit Sterling Hospitals, a Gujarat-based multi-speciality hospital chain with six centres, according to three independent sources in the know.
Major advertisers, including Hindustan Unilever, Paras Pharma, Pidilite Industries, Esselworld, Playwin Lotteries and Tata Sky have started relaying commercials in the BEST buses.
According to AdEx India data, skincare advertising on TV increased by 42 per cent in 2006, with 40 per cent of the ads catering to fairness creams.
India's largest-selling deo brand is constantly reinventing itself, says Sohini Das.
@015 may be a good year for FMCG firms.
It also marks the culmination of the revamp exercise that the brand undertook 18 months back, spearheaded by Nellaiappan Thiruambalam, who was appointed as director and CEO of the personal care and foods division in April 2013.
© 2026 Rediff.com - Advertise with us - Disclaimer - Privacy Policy - Sitemap - Feedback - About us - Terms of use - Grievances