Given a choice, the majority of Indians wish to be reborn in their motherland, even though the booming economy is yet to be translated into a better quality of life, a latest survey says. "While......
Indian mobile and Web consumers speak in 30 languages and around 1,600 dialects. Illustration: Uttam Ghosh/Rediff.com Users of smart devices in India often find their artificial......
Indians are the healthiest in the world, a new survey has revealed. An online survey conducted in 47 countries by AC Nielsen says 22 per cent of Indians, the largest from a country, have not......
While there are many big companies in India, both multinational and national, not all can be called influential or thought leaders. A research conducted for London-based consultancy TLG Partners......
Companies increasingly compete for market share and mindshare in all corners of the world. Having a strong and favourable reputation with consumers plays a critical role in helping a company to......
India’s fast-moving consumer goods (FMCG) sector grew 5.7 per cent by value and 4.1 per cent by volume in the July-September quarter driven by rural demand, consumer intelligence firm......
Whether it's Carrefour, Ford, or other foreign majors, they are ready to adjust their strategies and design their plans in a way that would address the Indian consumption story. IMAGE: A......
India led the ad spend growth in Asia Pacific in the second quarter of this year, according to a survey on ad spend on mainstream media, conducted by The Nielsen Company. India saw a 28 per cent......
Dhoni endorses 42 brands to Bachchan's 41 and SRK's 34. IMAGE: Mahendra Singh Dhoni at the M A Chidambaram stadium in Chennai. Photograph: ANI Photo At 43, Mahendra Singh Dhoni remains the crown......
Data and measurement company Nielsen Sports which ranked 30 countries according to the percentage of the population who described themselves as interested in football, showed that UAE tops list of......