The rise of South India

I recently landed in Trivandrum, in the midst of a light rain-shower: the northeast monsoon is active in Kerala. The plane described a wide circle out to sea and then made its descent and I was......

Parle scripts novel strategy to market confectione

Parle Agro, which has just entered the confectionery market with Simply Imlee, is making sure that it is covering all possible distribution alternatives.The product, which was first launched in......