'It does not appear that the campaign of 2019 will be positive.''It is unlikely that there will be an 'achche din'' style slogan either from the government or the Opposition,' says Aakar......
Cassandras and Congressis may sneer at the findings, but the Times Now poll indicated that the Modi government was very much on its way to a second term with 279 seats, even if it is a tad lower......
Not long ago, the neologism 'Bangalored' made the word 'layoff' redundant and now trend-spotters have come up with a new phrase 'Bangalore Envy' which they claim would shape people's lives in the......
Doyen of Indian advertising R K Swamy on Thursday died at his residence in Chennai. He was 80. Chairman of R K Swamy/BBDO Advertising Private Ltd, Swamy is survived by his wife, two sons and four......
'At 7 am today, a pack of mad dogs rushed into a building and castrated a man.' Running into the poet who penned that is easy, provided you know where to position yourself. If you feel the need to......
Bobby Pawar’s exit as JWT’s chief creative officer and managing partner, after only fifteen months at the helm, has led to speculation on his replacement.When contacted, Colvyn Harris,......
Ford India on Monday apologised over advertisements that portrayed women in a derogatory manner, including one in which former Italian Prime Minister Silvio Berlusconi has been shown carrying three......
Colvyn Harris, president of Contract Advertising, will replace Mike Khanna as chief executive officer of India's largest advertising agency J Walter Thompson after the latter retires in January......
He is the dark horse who, according to some, pipped J Walter Thompson India's president, Kamal Oberoi, to the finishing line.Colvyn Harris, 46, till recently, the president of Contract Advertising,......
As competition heats up, health drink brands like GSK, Mondelez, Nestle get more aggressive with promotions and promises. Sohini Das reports. India is among the fastest growing markets for......
'We did take after take, confusing and stressing her out, until she just threw up her hands and said she couldn't do it.''She was close to tears.' A fascinating excerpt from Adman Madman:......
'Once an ad, or a brand, has taken a stance, it should have the guts to stick to it.''You cant put out an ad and then issue an apology.' IMAGE: Shah Rukh Khan in the Cadbury's ad. "I've never been......