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Why Indian companies now prefer online launches

What is driving the digital-first approach of traditional, legacy brands? Apart from the growing adoption of the internet in the country, brands are drawn to the agility of the medium. Samsung......

How brands in India are going digital

Apart from the growing adoption of the internet in the country, brands are drawn to the agility of the medium, its targeted and data driven approach and the increasing cost of offline channels for......

Remembering Amar Bose: The label 'Great Man' fits him to a T

Sree Sreenivasan recalls his encounters with the pioneer of sound who passed away on Friday and gives a sense of how many lives he touched -- in big and small ways. There are two......

Global audio brand Harman tunes in to India

Harman, the premium global audio and infotainment group, which retails brands such as JBL, AKG and Harman-Kardon, is training Indian engineers based at its research and development centre in......

Want some great in-car entertainment?

In-car entertainment remains a fast growing segment with some big brands, including Sony, Bose, Blaupunkt, Denon, JBL and even LG, battling it out for supremacy. So, all those who spend a lot of......

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Jbl Professional

News for Jbl Professional

Why Indian companies now prefer online launches

How brands in India are going digital

Remembering Amar Bose: The label 'Great Man' fits him to a T

Global audio brand Harman tunes in to India

Want some great in-car entertainment?

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