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Imrb Retail

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Consumer favourites: Small packs, discounts

Consumers have reduced their purchase basket and are clamouring for discounts. It's not a seller's market, finds out an IMRB retail trade confidence survey. Retailers in the North and West have a......

From Samsung to Vivo, all major smartphone cos are keen on Bharat

As 4G internet completes coverage of the entire country, rural markets have become the primary generator of sales. Earlier this year, Manu Kumar Jain, vice-president (V-P), Xiaomi India, was......

Undeterred by Maggi issue, other product launches double

There were 52 launches during January-June 2015, compared with 29 in the year-ago period and 32 in 2013. Belying concerns that the packaged goods sector might be on a back foot in the wake of the......

Ecom firms' brand new strategy to boost business

India is on its way to become a mobile app-first market and e-tailers and start-ups have begun their race to capture the next set of users in India — those who access vernacular......

Seven reasons to do shopping online this Diwali

The total number of Web users in India could reach the 150 million mark by December 2012, growing around 10 per cent from 137 million as of June this year, according to a report released by market......

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