In India, cricket beats all other sports hollow when it comes to sponsorships and the World Cup is an opportunity no brand wants to miss. Virat Kohli is everywhere, not just getting his gear on......
Image: Only live cricket is worth investing in. Photograph: Rupak De Chowdhuri/Reuters Over the years, Brand IPL (Indian Premier League) has been in the news for both right and......
IMAGE: ICC will keep the Hybrid model option open for next year’s Champions Trophy. Photograph: Adnan Abidi/Reuters A 'hybrid model' to host next year's Champions Trophy in Pakistan remains......
IMAGE: The big screen shows the cancellation of the Fifth Test match between England and India on Day 1 at Old Trafford Stadium in Manchester on Friday. Photograph: Stu Forster/Getty Images Board......
Photograph: Kind Courtesy, IPL/Twitter The BCCI's governing body on Thursday ratified the entry of two new franchises in the IPL to make it a 10-team affair from 2022 and also decided to back the......
Rohit Sharma of India warms up during an India training session at Adelaide Oval. Photograph: Morne de Klerk/Getty Images With only couple of days left for India to open their cricket World Cup......
The world's largest bat, at the ICC headquarters. Photograph: ICC on Twitter With the cricket World Cup round the corner, a bat as tall as a 10-storey building, unveiled in Dubai to promote and......