Insider Story: How Hero Honda became Hero MotoCorp

On November 1, Hero MotoCorp, the new avatar of Hero Honda, announced that its dealers sold a record 650,000 motorcycles and scooters in October. Farmers had harvested their crops, and salaried......

The secret behind Hero Honda's success

On the first of every month, two-wheeler companies disclose their sale figures for the previous month. May 1 was no different.  Hero Honda, the country's largest and most valuable two-wheeler......

Will Hero Honda remain the leader?

The ride so far has been a smooth one. But to protect market share, Hero Honda will need to have a bigger presence in the executive segment. If ever a company had the ability to continuously......

Honda Motorcycle and Scooter launches Activa in electric avatar

Honda Motorcycle and Scooter India (HMSI) on Wednesday forayed into the fast-growing domestic electric mobility market with the introduction of e-scooters, ACTIVA e: and QC1, with swappable and......

Hero Honda to sponsor Mumbai Indians

Mumbai Indians, finalists in last season's Indian Premier League, have a new sponsor in Hero Honda Motors Ltd, the world's largest two-wheeler manufacturer. The Mumbai players will sport the Hero......

Hero Honda deny buying stake in King XI Punjab

Two-wheeler giants and IPL associate sponsors Hero Honda on Wednesday rubbished media reports, which claimed that they have bought stake in Indian Premier League franchise Kings XI Punjab. The......

Muniyappa shares lead in Hero Honda Open

India's C Muniyappa, an unheralded golfer from Bangalore, upstaged stars like Arjun Atwal to enjoy a share of the halfway lead in the US$1.25 million Hero Honda Indian Open on Friday. The......

Hero Honda title sponsor for 2010 hockey World Cup

Hero Honda Motors Ltd, the world's largest two-wheeler manufacturer, has been named the title sponsor for the 2010 FIH men's hockey World Cup, to be held in Delhi in March. The announcement was......

Atwal wins Hero Honda Masters

On a final day that contained more twists and turns than a Hitchcock thriller, Arjun Atwal of India won the US$-300,000 Hero Honda Masters at the par-72 Delhi Golf Club, and became the first player......