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Bollywood, the new political battleground?

A string of episodes including the latest removal of Aamir Khan as brand ambassador of the Incredible India campaign point in this direction, say experts. Viveat Susan Pinto reports If it wasn't......

Neeraj Chopra: Next Brand Superstar

The man with the golden arm could surpass some, if not all, top cricketers -- the demigods who stand well above athletes from other disciplines in India, reports Ritwik Sharma. IMAGE: Neeraj......

Lessons brands can learn post Pandya-Rahul fiasco

India has a history of successful mascots. The adorable Amul Girl has been gracing hoardings with topical punch lines. And Maharaja, launched way back in the 1940s, continues to represent the Air......

What Indian brands don't understand

'Indian creative and digital agencies seem to be completely missing the mark,' says advertising and media veteran Sandeep Goyal. IMAGE: The much acclaimed Gillette ad with the daughters as......

Tara Sinha, doyenne of Indian advertisement, passes away at 88

Sinha, who had both agency and client experience having worked at Coca-Cola in the 1970s and early 1980s, was the first woman to set up a national advertising agency. Tara Sinha, best known as the......

After Kohli, Ashwin strikes gold with 8 brands in the bag

With an endorsement fee of over a crore a year, off-spinner R Ashwin is matching Indian batsmen at their game. IMAGE: Ashwin’s positioning as a national brand with strong regional roots......

Gillette will not renew Woods endorsement contract

Procter & Gamble Co's <PG.N> Gillette brand will not renew its endorsement contract with golfer Tiger Woods, which ends on December 31, a company spokesman confirmed on Thursday. The......

Beckham - the new Gillette man

Shave it like Beckham!David Beckham, the England soccer captain and international "style icon," has signed a three-year marketing agreement to promote Gillette razors and blades, the company said......

Gillette slashes Hardik Pandya's contract

IMAGE: Hardik Pandya’s deal with men’s shaving razor Gillette Mach3 Start was slashed. Photograph: Hardik Pandya/Twitter Indian cricketers Hardik Pandya and KL Rahul are facing......

Tiger's troubles may be silver lining for sponsors

Nike Inc, Adidas AG and other companies may cut their spending on sports sponsorships after the unrelenting media coverage of pro golfer Tiger Woods' marital infidelity, a Credit Suisse analyst......

Will Poland's Lewandowski sizzle on biggest stage in Euro 2016?

IMAGE: More heroics, this time at Euro 2016, would boost Brand Robert Lewandowski. Photograph: Adam Nurkiewicz/Getty Images. Poland's Robert Lewandowski has chalked up so many big-game......

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Gillette Brand

News for Gillette Brand

Bollywood, the new political battleground?

Neeraj Chopra: Next Brand Superstar

Lessons brands can learn post Pandya-Rahul fiasco

What Indian brands don't understand

Tara Sinha, doyenne of Indian advertisement, passes away at 88

After Kohli, Ashwin strikes gold with 8 brands in the bag

Gillette will not renew Woods endorsement contract

Beckham - the new Gillette man

Gillette slashes Hardik Pandya's contract

Tiger's troubles may be silver lining for sponsors

Will Poland's Lewandowski sizzle on biggest stage in Euro 2016?

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