Despite the romance around the car and its early models, Fiat in India will also be remembered as a brand that frittered away the first mover advantage, says Shally Seth Mohile. Photograph:......
Image: Ratan Tata, Chairman Emeritus of Tata Sons . Photograph: Reuters Many say Tata Motors has perhaps paid the price for being too ambitious.At the annual shareholders' meeting of Tata Motors......
India's largest carmaker Maruti Suzuki plans to ride on the back of new launches in the future to retain its numero uno position in the market place and beat back competition from its peers. "We......
Nine years after it exited the business, Premier Auto is making a comeback in passenger cars. The Doshi family, promoters of one of India's oldest car companies, known for the once-ubiquitous......
For four decades, Fiat was the only well-known car brand in India other than Ambassador. What's more, while Ambassador was for the officialdom and families, Fiat was the car of the yuppie,......