Chuck Brymer, president and chief executive officer of DDB Worldwide, was in India for the DDB Asia-Pacific Summit in Mumbai between March 26 and 28. A packed schedule notwithstanding, he held his......
Mudra, the country's fourth largest advertising agency, is looking at buying a second agency in association with international outfit Doyle Dane Bernbach Worldwide.Currently DDB, a part of the......
'Degrees get you into the room, it is the attitude that counts,' adman Madhukar Kamath tells Viveat Susan Pinto and Arundhuti Dasgupta. IMAGE: Madhukar Kamath has spent over 25 years -- in two......
'Last time, there was an incumbent and a challenger. This year, the roles have been reversed.''The challenger is the incumbent and the ones ruling then are now the challengers.''So, the realities......
It is not just businesses in automobiles, capital goods and engineering that have been shedding people on account of the slowdown. As advertising growth slows, ad and media agencies have also cut......