Extraordinary award-winning photographs from more than 20,000 images from all over the world. The Nature Photographer of the Year competition, organised by Nature Talks, showcases the artistry of......
A string of episodes including the latest removal of Aamir Khan as brand ambassador of the Incredible India campaign point in this direction, say experts. Viveat Susan Pinto reports If it wasn't......
Many companies globally are working on plasma research to develop and manufacture hyperimmune globulin therapies from plasma donations. Domestic drug firms are working on re-purposed drugs that......
The campaignHaving stopped creating ads in 1999 soon after I co-founded Chlorophyll as a brand consultancy, I must admit, I have to visit the very distant past to share my favourite campaign with......
'One of his favourite slogans was, "Show, don't tell".''His entire life is a metaphor for that belief.'Kiran Khalap, MD and co-founder, chlorophyll, salutes a mentor and legend.Illustration:......
The new Tata Tigor, Datsun Go and Hero Xtreme 200R are hoping to use celebrity endorsers and gain a foothold in a segment that has been the stronghold of market leaders for several decades. But......
Fuel efficiency was the platform that had been built by the market leader in the segment, fun was the Discover domain. By diluting the message, the brand lost its old customers and pushed potential......