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Fai, ISI used code 'Brylcreem' for money transfers

'Brylcreem' and '30 plus' were some of the codes used for monetary transactions between Pakistan's snooping agency Inter-Services Intelligence and Kashmiri propagandist Syed Ghulam Nabi Fai, who......

Why Indian companies now prefer online launches

What is driving the digital-first approach of traditional, legacy brands? Apart from the growing adoption of the internet in the country, brands are drawn to the agility of the medium. Samsung......

How brands in India are going digital

Apart from the growing adoption of the internet in the country, brands are drawn to the agility of the medium, its targeted and data driven approach and the increasing cost of offline channels for......

Marico to accelerate launch of digital brands

Company may look at 5-6 launches a year as the market for premium and niche products grows Consumer goods major Marico proposes to step up launch of digital brands in areas such as male grooming......

One word to describe the new Brylcreem campaign? Brill!

The iconic British brand acquired by Unilever in 2009 from American major Sara Lee, is attempting to get a new image with actors Sidharth Malhotra and Varun Dhawan. Advertisements for male......

40 years ago and now: Godrej Group wiser after serial divorces

When Godrej Group Chairman Adi Godrej celebrated his 70th birthday two years ago, his brother and Godrej Agrovet chairman Nadir Godrej wrote a poem in his honour. It was a candid account of the man......

Deepika says 'yes' to Dhoni

Indian cricket captain Mahendra Singh Dhoni seems to have an educated eye for a pretty woman -- in particular the model-actress who stars opposite Shah Rukh Khan in Om Shanti Om. Just last week,......

I'm trying to get fit as soon as I can: Pietersen

Kevin Pietersen, who underwent surgery to cure a long-standing tendon problem, has refused to be ruled out of the winter tour to South Africa, despite fears over his Achilles injury. The star......

Dhoni with his body double

Reader Siraj sent us these pictures. 'I amSiraj...I have done many ads withs M S Dhoni as his body double ........ such as Brylcreem gel, Frito lays, Pepsi. Here am sharing some of......

'I was the Adam Gilchrist of the 60s'

A rotund 67-year-old is rarely an advertiser's choice of a model. But there he was again, Indian cricket's original 'poster boy' launching a beer brand. His girth may mislead, but the charisma was......

Beckham builds on brand value

While European clubs weigh up the cost of bidding for England captain David Beckham, the player himself will be jetting off to Asia to polish the image that makes him so valuable.On Monday, Beckham......

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Brylcreem

News for Brylcreem

Fai, ISI used code 'Brylcreem' for money transfers

Why Indian companies now prefer online launches

How brands in India are going digital

Marico to accelerate launch of digital brands

One word to describe the new Brylcreem campaign? Brill!

40 years ago and now: Godrej Group wiser after serial divorces

Deepika says 'yes' to Dhoni

I'm trying to get fit as soon as I can: Pietersen

Dhoni with his body double

'I was the Adam Gilchrist of the 60s'

Beckham builds on brand value

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