Who Will Vote For Vijay, And Why?

Where do Vijay and his TVK expect to get their votes from?Vijay has a huge fan following among women, but will they automatically become his voters like they had done for MGR's AIADMK, asks N......

What makes Rajinikanth the most valued brand of his time

The superstar refuses to endorse any label except for one regional cola brand at the start of his career almost four decades ago, reports T E Narasimhan. Rajinikanth's reputation is the stuff of......

Brand Rajinikanth goes viral!

With just a week for the release of Rajinikanth's Kabali, the makers are going all out to cash in on the superstar's popularity. From planes to telecom companies to T-shirts, mobile cases, coffee......