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Ad-man R K Swamy is dead

Doyen of Indian advertising R K Swamy on Thursday died at his residence in Chennai. He was 80. Chairman of R K Swamy/BBDO Advertising Private Ltd, Swamy is survived by his wife, two sons and four......

2016: The ads we loved, the ads that worked

Experts pick the most effective advertisements of the year. Brand: Ambuja Cement Agency: Publicis india In a world full of force fitted, inane, idea-less celebrity ads, this piece of work comes......

Amul, Amazon among most recalled brands this IPL

Coca-Cola, third on the brand recall list, culled by Hansa Research, has a better recall ROI For brands, the Indian Premier League, the annual T20 cricket tournament organised by the Board of......

Scam ads, copycats dog agencies

It’s been a week since the springtime celebration of advertising in picturesque Goa ended. But the controversies surrounding Goafest are far from over. The past few days have seen skeletons......

Omnicom buys 51% stake in Anil Ambani's Mudra

Leading global advertising and marketing communications services company, Omnicom Group Inc, said on Monday that it has reached an agreement with Anil Ambani-led ADAG to buy a 51 per cent stake in......

Brand LIC gets 100% recall in nationwide study

When a leading private insurance company recently commissioned a market research agency to do a survey on India's most famous brands, the findings didn't come as a surprise.There was a cent per......

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Bbdo

News for Bbdo

Ad-man R K Swamy is dead

2016: The ads we loved, the ads that worked

Amul, Amazon among most recalled brands this IPL

Scam ads, copycats dog agencies

Omnicom buys 51% stake in Anil Ambani's Mudra

Brand LIC gets 100% recall in nationwide study

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