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Reversing the call culture

Cross-cultural training is a relatively new term, but is already a big business. You may know the concept. In a simple form we have practiced it for long within India, the land of many cultures.......

Inzy's Story: A Cautionary Tale

Inzy is how we know him. A typically up north name is etched in his dog-eared birth certificate, no doubt issued by a disinterested municipal babu.Chubby cheeks, flabby waistline and ponderous gait......

Beware of false ayurveda ads on TV

Channels across the board from news to general entertainment, music and movies telecast half-hour to one-hour advertorials promoting these products, mainly during non-prime time hours The......

Patanjali moves high court against ad regulatory body

While members are bound to listen to ASCI, the self-regulator has frequently faced resistance from non-members, who’ve challenged its authority to redress grievances of complainants After......

Media biggies plan 24-hour shopping channels

After establishing entertainment networks, media conglomerates are gearing up to launch 24-hour shopping channels in the country. The STAR India-Bennet, Coleman & Company (BCCL) combine, Subhash......

Dilip Chhabria to design Hutch mobile shops

Leading GSM brand Hutch has tagged on to renowned car designer Dilip Chhabria to develop models needed for introducing mobile shops in West Bengal where the combined subscriber base was in excess......

A new teleshopping concept

Hinduja-owned INCableNetwork has introduced Shop 24 Seven M-Plex, a new teleshopping concept, which offers all the facilities offered by a multiplexshopping, movie and music- sitting at home.The......

Trial Period Review: Terribly Outdated

If Trial Period was not such a slight piece of film-making, it would have some problematic messaging, observes Deepa Gahlot.  Some of the most macho leading men of Hollywood have done a film......

'I would love to be a female Johnny Depp'

'I love watching Teleshopping; it's a stress-buster. I can watch it for three-four hours. I love the way they talk.' 'I think Teleshopping was made for me.' A closer look at Commando 2 actress Adah......

Review: I Am Singh is laughably amateur

Ankur Pathak doesn't even know how a film like this makes it to the theatres The film opens with its title imprinted on the bottom stripes of the American flag. And then an old lady, who eventually......

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