Shombit Sengupta

Rediff.com » News » Shombit Sengupta

News for Shombit Sengupta

Business

The top 10 business bestsellers

Check out the top 10 business bestsellers. WHATEVER YOU THINK THINK THE OPPOSITEAuthor: Paul ArdenPublisher: Penguin BooksPrice: Rs 462.56ISBN: 0141025719 A BIAS FOR ACTION: HOW EFFECTIVE MANAGERS......

How about a unique table top UPS?

Uninterrupted power supply systems for computers, poor things, tend to be hidden away under tables. Not anymore. UPS systems are now staking their claim to the top of the table.Bangalore-based......

Dabur set for image makeover, new logo

Dabur, the homespun herbal specialist brand, is all set to get a new look. Dabur India Ltd has engaged the services of DMA, a part of the Alia group, to redesign the age-old brand logo in order to......

'India has great campaigns, poor branding'

When Marico introduced Saffola Arise, a new rice brand, the branding exercise was done by India-born Shombit Sengupta who is settled in France. After shifting to Paris from Kolkata in 1973,......

Who designed the new Wipro logo?

All about logos Are you familiar with the corporate logos? How much do you know about them? Take the rediff business quiz to gauge your knowledge. Biz Quiz is best viewed in Internet Explorer (IE)......

Rediff News

Shombit Sengupta

News for Shombit Sengupta

The top 10 business bestsellers

How about a unique table top UPS?

Dabur set for image makeover, new logo

'India has great campaigns, poor branding'

Who designed the new Wipro logo?

Top Coverage News

World Test Championship 2023

Manipur's Tragedy

IPL 2023

Sri Lanka's Tour of India 2023

GUJARAT, HIMACHAL GO TO POLLS