Despite the romance around the car and its early models, Fiat in India will also be remembered as a brand that frittered away the first mover advantage, says Shally Seth Mohile. Photograph:......
The total number of passenger vehicles (cars and utility vehicles) sold annually in the 1970s was 32,000 units - less than even one week's sales today. Image: The waiting period for a......
Despite government controls, Walchand Hirachand Group cracked the market Image: Premier Padmini; Photograph: Mr Choppers/Wikimedia Commons Long before the iPad got invented in Cupertino,......
All machines will go the way of all flesh - and the more modern the machine, the sooner it will do so, writes Subir Roy. There was a twinge within when I read the news that the Fiat or Premier......
Look at this car carefully. If I was to tell you that this fanatical piece here, in actuality, is a Fiat Premier Padmini, would you believe it? Wouldn't you just sit there, mouth wide open,......
Away from his larger-than-life screen persona, Rajinikanth is grounded in reality.T E Narasimhan and Gireesh Babu decode the superstar. The clamour is reaching a crescendo. Brands are rushing in......
Like their Bollywood counterparts, southern stars own some really cool wheels. Bollywood's actors and actresses own some really swanky, imported cars, which they probably love......