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Nike runs to seal the bond with young adults

 Nike is trying to make the most of the respite provided by the stock-taking that Reebok, the leading sportswear brand in the Indian market, has had to do in the wake of an alleged financial fraud......

A rising rupee hammers Indian textiles

 In the basement of a white-and-blue painted factory, frail, sari-clad G. Sivakami is checking track pants for flaws before they get shipped. The 40-year-old Sivakami works for the Stallion Group, a......

Reebok claims Team India's pants

 This promises to be the beginning of another famous cricketing rivalry. Reebok India has written to sports management firms protesting against its brand ambassadors sportingrival Nike's logos on......

'Rishabh Pant could open the batting in T20s, like Sachin in ODIs'

 'I am sure Rohit's innings will have inspired Virat Kohli to come up with something special in this crunch semi final.' IMAGE: One of India's star players, Rishabh Pant has made an amazing......

Met Gala PICS: Serena, Sharapova, A-Rod turn on the style

 The stars were out in their artistic, weirdest best at the annual New York Met Gala at the Metropolitan Museum of Art in New York City on May 6. Along with film stars and fashion icons, sports......

Sleeveless Nadal turns up the heat in Melbourne and fans swoon!

 IMAGE: Top seed Rafael Nadal was seen at the Australian Open in a sleeveless tank-top after a decade. Photograph: Clive Brunskill/Getty Images Trust our World No 1 Rafael Nadal to get hearts......

What do you think of Team India's World T20 jersey?

 IMAGE: The new jersey India's players will sport at the upcoming World T20. Photograph: Twitter The Indian men's and women's cricket teams will take the field in the upcoming World Twenty20......

Check out Team India's new kit for World T20

 The Indian men's and women's cricket teams will take the field in the upcoming World Twenty20 Championships wearing brand new kits, unveiled by Nike on Thursday. The design features a new collar,......

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