What is currently perceived as a massive, low-tech liability could become a high-value, export-oriented economic engine, points out Ajit Balakrishnan.
The head of a social marketing organisation in Delhi shows how the repackaging is done. With his thumb he pushes a condom out of the sealed Nirodh strip and into a new foil open at one end. He does not touch the condom; just uses the condom lubricant to aid the transfer.
Why does any talk about reproduction, or condoms, or sanitary napkins make us so uncomfortable, wonders Divya Nair.
Once the shock value and comic potential of a woman selling condoms runs out, Janhit Mein Jaari loses its mojo, observes Deepa Gahlot.
HLL's ability to enter a new biz and its track record augur well for the challenge
Dil Bekaraar is watchable, but not quick-witted enough to binge watch, feels Sukanya Verma.
Nothing much has changed since the first Kamasutra condom commercial aired in 1991.
Forty years on, ironically, the managerial attention to new businesses has meant almost 40 per cent of revenues now come from the non-tobacco business.