With its new line-up, the firm has managed to touch the right chords, but to regain market share from the established players, Micromax will have to fight a protracted battle. Rahul Sharma has......
Homegrown handset firm Micromax on Thursday launched its latest flagship smartphone which it claims to be the world's slimmest and lightest 4G device. With a thickness of 5.1 mm......
The ‘unauthorised sale’ clause for dealers was pressed into service by all companies on Tuesday to avoid what happened on October 6, when brick-and-mortar retailers were agitated over......
India’s mobile handset market, of about 20 million units a month, saw two major changes that overturned the pecking order in this year’s April-June quarter. While home-grown Micromax,......