This is the first time that an Indian has been elevated to this position, highlighting the growing importance of the domestic advertising industry in the global space.Viveat Susan Pinto reports.......
Is it possible to refurbish a brand that has been sullied with a Rs 7,800 crore (Rs 78 billion) fraud? One can't be sure, but to attempt this, the campaign ought to stress on integrity and action,......
"Indian advertising agencies have emerged as a powerful creative force within Asia. The rest of the world views them with anticipation" - Donald GunnMumbai's McCann Erickson and Ogilvy & Mather......
Parties expected to splurge a fourth of advertising budget on social media. IMAGE: Political flags and banners on the streets. PhotographS: Kind courtesy INC/Twitter, BJP/Twitter Over the past few......
A water fountain spouts blood. A dog walks around with a leash around its neck, ominously suspended in mid-air. No, these are not attempts to create a sci-fi thriller but ambient advertisements. In......
'When you go through the ups and downs of life you need someone who says that no matter what happens to you, whether you are successful or not, I am there with you.' 'In the absence of that person......
Prasoon Joshi, who was in New York recently for the world premiere of Delhi 6, admits that writing lyrics isn't the only challenge he loves while working on movies. He loves to collaborate on the......