How ICICI came a long way in a short time

From urging customers to live life on their own terms, to asking them to keep faith, brand ICICI has come a long way in a short time. ICICI Bank's market cap, growing at breakneck speed until last......

Tagore, Hritihik, Kajol have 'benefited from consuming' Bournvita

The health drink brand from Mondelez walks the tight rope between tradition and trendy to stay relevant. Photograph: Courtesy @deep_anchor/Twitter. Bournvita is redrawing its lines of engagement......

How Zee scripted its own success story

There is a strong sense of deja vu at Zee TV's Mumbai headquarters. In July 2000, nine of the top 10 programmes on cable television were from Zee. Then came Kaun Banega Crorepati, archrival Star......

Li'l Champs' kids sing for Amitabh's Bhootnath

Zee SaReGaMaPa Li'l Champs' Tanmay Chaturvedi, 11,andAamir Hafeez, 10,are on cloud nine.After all, it's not everyday that you get to sing for an Amitabh Bachchan film. The children have recorded......

Cirkus Wants *Your* Attention!

As the release of their film draws near -- Cirkus is scheduled to hit the theatres on December 23 -- the team is in promotion mode. After the trailer launch and the big Deepika......

Office Boy Hopes to Win Indian Idol

In a country of a billion talents but limited opportunity, Indian Idol has given many singers a platform to perform and prove themselves on a national stage. In its 13th season, the popular singing......

Gagan Gaonkar wins Sa Re Ga Ma Pa Lil Champs

Thirteen-year-old Karnataka boy Gagan Gaonkar was declared the winner of Sa Re Ga Pa Li’l Champs during the show's finale episode over the weekend. Talking about his closest contender......

US Open Images: Day 11

After 10 days of clear weather, rain and winds swept through Flushing Meadows Thursday, tossing the US Open's final weekend into disarray and stranding Rafael Nadal and Fernando Gonzalez in the......