The simple housewife who hit the jackpot

In our special year-end section, Rediff.com looks at people who wrote the India story this year. Rahat Taslim, a simple housewife from Jharkhand who did not have a bank account till recently,......

How ICICI came a long way in a short time

From urging customers to live life on their own terms, to asking them to keep faith, brand ICICI has come a long way in a short time. ICICI Bank's market cap, growing at breakneck speed until last......

Funding winter hits start-up advertising spend across properties

A long and bitter funding winter in the start-up world is beginning to take its toll on start-up advertising across properties. Earlier this week, Mastercard replaced Paytm as the title sponsor for......

The show that will replace KBC

With Shahrukh Khan's moneyspinner Kaun Banega Crorepati's season coming to an end on April 19, Star Plus will be looking to cover up it's weekday prime time band of 9-10 pm with two new family......

IPL 2020: From shampoo to face masks, brands score a six this season

Small and big advertisers are making their presence felt this year far more than they did earlier, bringing a smile to the faces of the tournament’s organisers and partners. When Rajasthan......

Quiz: How well do you know Kaun Banega Crorepati?

The fifth season of Kaun Banega Crorepati is a big success on Sony Entertainment Television, with that famous baritone reading out some very interesting questions.We decided to put together a quiz,......

PIX: The Kaun Banega Crorepati Season 9 shoot begins

Kaun Banega Crorepati returns with its ninth season. Amitabh Bachchan has started shooting for the game show after two years. A look at pictures from the first day's shoot:   Before the......

Guess Which Celebrity Pays The Most Tax?

Photograph: Kind courtesy Amitabh Bachchan/Instagram At 82, Amitabh Bachchan is India's highest tax-paying celebrity, surpassing A-listers like Shah Rukh Khan, Aamir Khan and Salman Khan, as well......

Kaun Banega Crorepati Season 6 is back!

The sixth season of Kaun Banega Crorepati is all set to return to your television screens! Sony Entertainment Television has launched interesting promos of the show, to be hosted by......

US Open Images: Day 11

After 10 days of clear weather, rain and winds swept through Flushing Meadows Thursday, tossing the US Open's final weekend into disarray and stranding Rafael Nadal and Fernando Gonzalez in the......

Viru, Dutee and Hima on the hot seat!

IMAGE: Virender Sehwag, Dutee Chand and Hima Das with Amitabh Bachchan while shooting for an episode of Kaun Banega Crorepati. Photograph: Hima Das/Twitter India’s premier track and field......

Star to charge Rs 1 million for 10 second IPL ad

Star earned ad revenues of around Rs 30 billion during last year's IPL.Whether it hits last year's figure will depend on how the economy picks up during the festival season.Surajeet Das Gupta......