After Maggi, the Uttar Pradesh Food and Drug Authority (FDA) says it has found excess lead in the Yippee noodles of domestic giant ITC and will soon file a case. The FDA said samples of the......
ITC has provided retailers with leaflets to assure customers of Yippee noodle's quality and safety standards With Maggi off the shelves, rivals are eyeing to capture the space. ITC Limited, which......
Over the past year, Amul has undergone a transformative journey, evolving from a dairy-centric entity to a comprehensive foods company. Photograph: Rupak De Chowdhuri/Reuters Since 2022, PepsiCo......
After Nestle's decision to remove 'no added MSG (monosodium glutamate)' tag from Maggi, rival ITC has decided to do the same with their instant noodles brand Yippee. ITC sells Yippee under the......
A young couple sharing a laugh — in the living room over a Polish joke book, on the beach, in the rain — with the tagline, “Made for each other”, hung from billboards at......