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With Rs 100-crore endorsement kitty, is Dhoni setting up the end game?

 He is the face of the e-sports platform Dream11, the fantasy league platform, online bus ticketing platform RedBus, web hosting company, GoDaddy as well as traditional big-ticket brands such as......

Will poll fever dim brands' love for IPL?

 There are many who see a potential drop in interest by brands this year given that election news tends to cut into sports viewership.Urvi Malvania reports. IMAGE: Chennai Super Kings's Suresh......

Lessons brands can learn post Pandya-Rahul fiasco

 India has a history of successful mascots. The adorable Amul Girl has been gracing hoardings with topical punch lines. And Maharaja, launched way back in the 1940s, continues to represent the Air......

Why ad world was waiting for Virat-Anushka wedding

 'Virat is the captain of the Indian side and Anushka is an A-list Bollywood actor.''Something like this has not happened before.'Viveat Susan Pinto reports. It was four years ago that cricketer......

How Sachin continues to score big

 Five years into retirement, the little master is the third highest paid sports endorser. How did he script his return to relevance?Urvi Malvania finds out. Photograph: Hitesh......

How Quickly IPL Teams Spent Money

 At the start of the auction on Sunday, Punjab Kings had the highest funds at Rs 110.5 crore, which decreased to Rs 10.9 crore before Day 2 on Monday. IMAGE: Mumbai Indians Owners Nita Ambani and......

Did Sania ask for money, private jet to be chief guest?

 A day after Sania Mirza was accused of not attending the Madhya Pradesh government's sports awards ceremony owing to her unacceptable demands, the agency which manages the tennis star issued a......

EPL champs Manchester City keen to invest in Indian club this year

 'Preliminary talks were held with Mumbai but Manchester City are in discussions with couple of clubs in India' IMAGE: Manchester City's Sergio Aguero celebrates with Raheem Sterling and Bernardo......

Time to launch women's IPL?

 'Women's cricket just had a huge boost with the way our team performed in the World Cup.''Why not take advantage and lay the groundwork to launch a women's IPL?'Urvi Malvania reports. IMAGE: Fast......

Ronnie Screwvala bets big on non-cricket sports

 The growing interest in alternative sports is encouraging Ronnie Screwvala to extend the U Mumba brand from kabaddi to football and volleyball.Urvi Malvania reports. IMAGE: Players from Ronnie......

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  12. sonia gandhi
  13. nda
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  15. rajnath singh
  16. nitin gadkari
  17. delhi
  18. manmohan singh
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  21. jd-u
  22. nitish kumar
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