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India Brand Equity Foundation

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Watch out India, a terror storm is brewing

 The world today is witnessing the rise and expansion of a radical totalitarian ideology which inspires the Al Qaeda, ISIS, Hezbollah, Hamas, Jabhat al-Nusra, Hiz ut-Tahrir, Lashkar-e-Tayiba,......

President Pranab's address to Parliament: The transcript

 President Pranab Mukherjee on Monday addressed the first joint sitting of Parliament as mandatorily required under the Constitution after the general elections. The address is the political,......

Repositioning India's brand

 Part I: Is South Asian Studies undermining India? Brand Management by other countries in USAIndia is under-represented in American academia compared to China, Islam/Middle East and Japan, among......

How did investors miss Byju's numerous red flags?

 If and when a new management takes over, it will discover that there is no worthwhile business to run, says Debashis Basu. Illustration: Dominic Xavier/Rediff.com   Byju's is set to go down......

Is Technology Important In Banking?

 'Just the amount of work which is there just to become more and more successful in banking.''For this to happen you need to have leaders who understand technology.' Illustration: Dominic......

Grasim Industries' rights issue will strengthen balance sheet, fuel growth

 Grasim Industries has announced a rights issue of around Rs 4,000 crore with the promoters committed to fully subscribing to their entitlements and to covering any unsubscribed po­r­tion.......

Secret recipe of ITC's mega success

 Focus on premiumisation, value-added products, cost optimisation and digital acceleration have been the common themes running across business segments in the past two or three years that have......

Tata launches long-awaited super app Neu, joins ecommerce battle

 Tata group on Thursday launched possibly India's first super app, Tata Neu, that brings together grocery-to-hotel-to-airline ticket booking and medicine on a single platform, rivalling similar......

How to Defeat Pirates who STEAL Films

 Intelligent tools are being deployed to detect content pirated from OTT platforms.Neha Alawadhi reports. IMAGE: When Salman Khan's Radhe: Your Most Wanted Bhai launched on a streaming platform,......

The 'Being Human' side of Salman Khan

 'Being Human is important to Salman. He makes it a point to sport the brand's products everywhere: on the sets, at events and even for court appearances.''It is a good public relations......

Top Coverage News

World Test Championship 2023

 India held the top position in the ICC Men's Test Team Rankings while Australia secured the...

Manipur's Tragedy

 Here are news, updates and coverage from violence hit Manipur.

IPL 2023

 Complete coverage of IPL 2023

Sri Lanka's Tour of India 2023

 Complete Coverage of Indian cricket team's encounter with Sri Lanka during 3rd Jan - 15th Jan 2023.

GUJARAT, HIMACHAL GO TO POLLS

 The Bharatiya Janata Party was on Thursday poised for a landslide victory in Gujarat to retain...
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