Goodwill Brand Ambassador For India

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Alia Bhatt's 'Kanyadaan' ad sparks culture debate

The bride, pretty, radiant and in red, sits in front of the sacred fire, her family, the groom and his parents around, the love flowing like a balmy breeze. And in that arguably most precious......

America's Taliban deal: What does it mean for India?

'Washington is well aware that the Haqqani group was responsible for terrorist attacks on the Indian diplomatic establishments in Afghanistan.''But today US self-interest dictates that Sirajuddin......

How long can India avoid engaging Pakistan?

'Any 'de-escalation' that brings down tensions will deprive the BJP of a plank with seamless possibilities to project PM Modi as the 'iron prime minister' and hype up jingoism in the upcoming......

May the Arctic chill pass

'Devyani -- she is a public servant and her personal life has already received far too much attention -- and her ambitious father now need to retreat to the background so that wiser diplomatic......

Best ways a brand can reclaim its reputation after a crisis

'The crisis-hit brand needs to react, and react without sounding outraged or angry. ' Image: A pre-emptive communication strategy is a must-have in a firm's arsenal.. Photograph, courtesy:......

Ambush marketing at CWG

Till the XIX Commonwealth Games began, many companies were wary of letting their brand ride on the Games. Hence, official corporate sponsorships were limited to begin with. Having been launched......

Reputation hit? What not to do

Midway through an interview to CNBC-TV18, ICICI Bank chief executive officer and managing director K V Kamath looked at once livid and bemused. It was his first appearance on news television since......

Of sportsmen, ads and wrong strategy

When Sachin Tendulkar was bowled out for a duck by CDR Fernando during the India-Sri Lanka World Cup match, he didn't just destroy the hopes of a cricket-mad nation. Echoing the groans were......

Amazing story of India's richest realty man

Jack Welch wasn't the first tough character that Kushal Pal Singh ran into. Upset at the rigors of the Indian Military Academy, an 18-year-old Singh plotted his escape to London, where he'd......

What's Priyanka Doing in Lucknow?

Priyanka Chopra, who was in Mumbai and Delhi last week to promote her hair care brand, Anomaly, is in Lucknow. The UNICEF Goodwill Ambassador visited an anganwadi and the Avanti Bai Hospital during......

Maxim Hot 100: Who's hotter than Priyanka Chopra and Deepika Padukone?

The magazine's annual list shows love for our Bollywood girls in Hollywood, but the top slot goes to Hailey Baldwin. IMAGE: Priyanka Chopra on The Tonight Show starring Jimmy Fallon.Maxim believes......

Why we LOVE Anil Kapoor!

Happy birthday, Anil Kapoor! He was touted as the next Amitabh Bachchan but Anil Kapoor proved he's a force to reckon with by carving his own exclusive identity. For more than three decades, the......

'No sex, no horror. Not yet'

'I get scared of horror films.' 'Chak De! India was (first) offered to me but Shah Rukh Khan also needs to get some good films.' 'When has Aamir seen me without clothes?' When Salman Khan was......

Rio Olympics: 'Give respect to Salman Khan!'

'Salman Khan is one of the biggest movie stars of our country. When he endorses something, the impact is for everyone to see. If he has been made the Goodwill Ambassador, more power to the......

Why Brands Prefer Kohli To Ashwin/Jadeja

'When people look at Kohli, they see a boy from Delhi who is taking on the Aussies in their own backyard and aspire to be like him.''Players like Jadeja and Ashwin lack this quotient.' IMAGE:......

It's just not cricket, MS

'Insignias or not, Dhoni's will remain the deadliest pair of gloves behind the stumps,' notes Shekhar Gupta. IMAGE: The regimental dagger insignia of the para forces visible on Mahendra Singh......

Sports Shorts: Haas F1 team to get new title sponsor next season

A summary of sports events and persons who made news on Thursday IMAGE: The Haas F1 car. Photograph: Handout/Getty Images Energy drink Rich Energy, a start-up brand recently linked to billionaire......

'Since my engagement, questions are being raised about my focus'

Dropped from India's women's hockey team for the Rio Olympics, skipper Ritu Rani reveals her side of the story to Rediff.com's Aruneel Sadadekar. IMAGE: India captain Ritu Rani with her Poland......

We are taking steps to address Zika virus risk: IOA

IMAGE: Wrestler Yogeshwar Dutt will be India’s top medal hope at Rio Olympics. Photograph: PTI. Many top athletes around the globe might be pulling out of the Rio Olympics due to Zika......

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