Event And Experience Marketing Association Of India

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Rediff's Wave Rider Retires!

After steering the Rediff mothership for close to 29 years, Ajit Balakrishnan, founder, chairman and CEO, did what few businessmen in this country do -- R-E-T-I-R-E. On August 2, 2024, we were......

The UFO At Rashtrapati Bhavan!

One would have expected Rashtrapati Bhavan and not the Delhi police to settle the Unidentified Feline Object issue. In its absence, the four legged-visitor spanned in imagined identity, anything......

Thiruvananthapuram's New Political Reality

Even as the dust settles on one election, glory in Thiruvananthapuram has come with a new question on the horizon: Who will be UDF's candidate in the next Lok Sabha election given Shashi Tharoor......

Big Tech Is Rushing To Train AI In Local Languages

Indian mobile and Web consumers speak in 30 languages and around 1,600 dialects. Illustration: Uttam Ghosh/Rediff.com Users of smart devices in India often find their artificial......

Why Tirupur Missed The World Cup Bus

'A change we have seen after the Russia-Ukraine war is the energy crisis in Europe.''Earlier, in Europe, people used to change their clothes after 5 washes, now they are using it till 15-20......

Focus On 26 EV Launches, Charging Infra At Auto Expo

With nearly 100 launches and unveils, the Bharat Mobility Global Expo 2025, held in Delhi from January 17 to 22, made one thing clear to automobile enthusiasts: Electric vehicles (EVs) are the way......

How is Tata Motors gearing up to face competition?

Why is Shailesh Chandra, managing director of Tata Motors Passenger Vehicles and Tata Passenger Electric Mobility, not worried about the competition? IMAGE: Shailesh Chandra, Managing......

Automakers Gear Up For Festive Season

...But sales of domestic passenger vehicles dropped 2% to 3% year-on-year in August owing to low demand. IMAGE: A car from Maruti Suzuki India Limited parked outside a showroom in New Delhi.......

How Smart TV Is Changing India

The way video is being watched and monetised is changing.This is the first thing that stands out as the penetration of smart TVs continues to rise. IMAGE: Kindly note the image has been posted......

From hatchbacks to holidays, consumers ready to loosen purse strings

With Onam and Raksha Bandhan just around the corner, the festival season is ready to kick off in full swing. As people embrace the celebratory spirit, companies anticipate a surge in sales this......

For the great love of British TV shows

Love Sherlock, Dr Who, and Downton Abbey? Vanita Kohli-Khandekar finds out how the UK became one the world's largest creators of television content. The Pakistan that India loves! IMAGE:......

A Beautiful Childhood Made From Shankar's Fairies

'My Nani passed away in January 2016 and the house belonged to her and my Nana.' 'After they passed away, the family decided to sell the house.''My mother's immediate response was that we have to......

Cricket in Olympics: Multi-billion dollar broadcast market, BCCI's push and ICC pitch perfect presentation

IMAGE: Cricket’s inclusion in the 2028 LA Olympics was an outcome of a ‘pitch perfect’ presentation alongside several major contributing factors. Photograph: Adnan......

'Plan is to generate money and plough it back into the game'

IMAGE: The inaugural Women's Premier League was well-recieved by fans and BCCI are toying with the idea of a home and away format for next season. Photograph: BCCI Buoyed by the success of the......

Disney Star sub licenses ICC TV rights to Zee

'This is a first-of-its-kind partnership in the Indian media & entertainment landscape, and this association with Disney Star reflects our sharp, strategic vision for the sports business India.'......

Asian Games to act as Paris Olympics qualifiers

IMAGE: As per the qualification procedure for the 2024 Paris Games laid down by the FIH, 12 teams each among men and women will participate in the Olympic Games. Photograph: Hockey India/Twitter......

Cricket On the Rise in US of A

'We are recreating the biggest sports rivalry in the world, which is Indians versus Pakistanis right here in the United States.'Prakash Bhandari reports. Photograph: Kind courtesy American Premier......

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