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Effortlessness

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Rediff's Wave Rider Retires!

After steering the Rediff mothership for close to 29 years, Ajit Balakrishnan, founder, chairman and CEO, did what few businessmen in this country do -- R-E-T-I-R-E. On August 2, 2024, we were......

ECI Factor Gives BJP Poll Advantage!

'Unlike in the sporting arena, where sports federations moved from partisan to impartial referees, in Indian democracy's biggest festival, it appears we are moving backward from unbiased and......

Kamala Harris picks Minnesota guv as running mate

US Democratic presidential candidate, Vice President Kamala Harris on Tuesday picked Minnesota Governor Tim Walz as her running mate for the presidential elections later this year, calling him a......

BJP Should Read Writing On The Wall

There is no use of the BJP targeting Mamata Banerjee and M K Stalin, directly by the party's political bosses, both in Delhi and the respective state capitals, or even using the Raj Bhavans to fire......

'Brand Stalin' Shows Annamalai His Place

If Tamil Nadu voters preferred the DMK combine, it owed to the Modi-Annamalai combo's ideological battle which often crossed the line of political decency and also challenged 'Tamil pride', argues......

D2C brands hitch their wagon to quick-commerce

As quick commerce gains ground, emerging direct-to-consumer (D2C) brands are betting big on digital channels to drive growth. Photograph: Courtesy, LinkedIn According to Aman Gupta, co-founder of......

SOM Distilleries debuts in K'taka with Woodpecker beer

Bhopal-based SOM Distilleries and Breweries has entered the Karnataka market with “Woodpecker” premium beer, India’s first twist cap beer. Photograph: Kind courtesy, Som Group......

Extraordinary Story Of EPFO Digitisation

A remarkable story which helped transform a bureaucratic organisation to a customer centric organisation. This experience may inspire several government/private organisations to modify or adopt......

'Kareena Is Epitome Of Effortlessness'

'Her love for the story -- be it understanding the story quickly or reading the script, then composing yourself in almost no time for the shot.''All of it is just so natural to her.' In the......

'I'd Be Very Happy Not Being In The Spotlight'

'I've never done anything cliche and I've never got anything cliche.'Text: Divya Nair/Rediff.com. Videos: Rajesh Karkera/Rediff.com IMAGE: Nithya Menen with her National Award. Photograph: Kind......

Colour Bollywood Is Rocking These Days

Every season, there's a hot colour that every celeb endorses and it seems that lately, it's white. This soothing colour is here to stay. thanks to these lovely ladies, and Namrata Thakker picks up......

Kriti Looks SHARP

Rashmika goes red... Adah goes blue...Tripti's fusion fashion... Photograph: Kind courtesy Kriti Sanon/Instagram Kriti Sanon looks sharp as she gets ready for an event.   Photograph: Kind......

The Cult of Mithun Chakraborty

National Award-winning actor, producer, hotelier, ex-MP, cricket team owner, philanthropist, highest tax payer, reality show judge, animal lover and, above all, people's hero -- Mithun Chakraborty......

Is It Finis For Kohli, Rohit?

Kohli, once dismissing bowlers with ease, now struggles to stay at the crease, while Rohit, a guide for younger players, finds himself confronting his own form. IMAGE: Against New Zealand, Virat......

Rampant India U-17s humiliate Brunei in Asian Cup qualifiers

IMAGE: Team India pose for a photograph prior to kick-off. Photograph: AIFF The India U-17 boys came up with a brutal performance, hammering Brunei 13-0 in their opening Group D game of the U-17......

That's How You Celebrate A Maiden 100!

IMAGE: From Duck to Century! PhotographS: BCCI Sarfaraz Khan's performance in the first Test against New Zealand was nothing short of sensational. After a disappointing duck in the first innings,......

2nd T20 PIX: Nitish, Rinku sizzle as India seal series

Images from the second T20 International between India and Bangladesh at the Arun Jaitley Stadium in Delhi on Wednesday. Scorecard IMAGE: Nitish Kumar Reddy hit seven sixes in his smashing knock......

Hussain backs 'seniors' to lead England in Champions Trophy

IMAGE: England's young squad in the recently concluded ODI matches against Australia ended up losing the series by 3-2. Photograph: Paul Childs/Reuters Former England captain Nasser......

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