'The estimated expenditure is expected to be more than double the Rs 60,000 crore spent in 2019' IMAGE: A newly married couple show their ink-marked fingers after casting their votes during phase......
Japan today imports 500,000 tons of coffee annually.Barely 60 years earlier, it was a market that hardly sold a cup!Ad guru Sandeep Goyal reveals how Nestle won the Coffee versus Tea Battle. IMAGE......
The election tamasha that was successfully taken online by the BJP during the 2014 general elections is playing out in a bigger avatar, reports Sanjay Jog. For the Brihanmumbai Municipal......
The election tamasha that was successfully taken online by the BJP during the 2014 general elections is playing out in a bigger avatar, reports Sanjay Jog. For the Brihanmumbai Municipal......
The election tamasha that was successfully taken online by the BJP during the 2014 general elections is playing out in a bigger avatar, reports Sanjay Jog. For the Brihanmumbai Municipal......
The 2023 edition of the Indian Premier League (IPL) will see Disney-Star and Viacom18 competing to sell their ad space with an eye on the estimated Rs 4,000-crore advertising money. Photograph:......
After losing two festive seasons to Covid-led restrictions, 2022 is seeing an uninhibited celebration of festivals. Photograph: Kind courtesy, www.socialworker.com This is pushing up......
IMAGE: Devika Bulchandani, Global CEO Ogilvy. Illustration: Dominic Xavier/Rediff.com Ogilvy, one of the world's leading advertising agencies, will for the first time have an Indian-origin......
A long and bitter funding winter in the start-up world is beginning to take its toll on start-up advertising across properties. Earlier this week, Mastercard replaced Paytm as the title sponsor for......
Advertising agencies admitted that conversations had begun with their clients to exercise restraint while using brand endorsements featuring film actors whose names appeared in the probe. IMAGE:......
Can you imagine a show made in India beating both The Voice and The X-Factor on ratings? Vanita Kohli-Khandekar profiles Greymatter, the Indian content firm that made it possible. IMAGE: The Remix......
'Mr. Biden is dealing with a tough situation with the coronavirus. But if he makes a positive statement about the Olympics going ahead, we’d gain strong momentum.' IMAGE: Tokyo Organising......
'That it is happening in the second half of the year, during the festive season, will only encourage many to step up advertising.' IMAGE: The shifting of the IPL to UAE from September to November......
Tokyo 2020 executive says another delay should be an option IMAGE: In March, the International Olympic Committee and the Japanese government decided to delay the 2020 Olympic Games, which were due......
IMAGE: Women wearing face masks and novelty hats leave Tokyo Disneyland. A growing number of events and sporting fixtures are being cancelled or postponed around Japan while some businesses are......
IMAGE: People wearing protective face masks, following the outbreak of the coronavirus, walk past the Olympic rings in front of the Japan Olympic Museum in Tokyo, Japan, on Wednesday. Photograph:......