Deepesh Rathore

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India to allow ethanol-only vehicles; response to be muted

The ethanol vehicles will have the flexibility to switch to other fuels India will soon allow automakers to manufacture vehicles that can run entirely on ethanol, but adoption is likely to be slow......

Mercedes set to top India's luxury car market

Mercedes-Benz plans to sell more compact cars to tap the fastest growing part of India's premium car market, a move analysts say could help the German automaker overtake rival Audi as the country's......

Will Messi magic win fans for Tata Zica?

Tata Zica was designed by an international team resulting in a more modern look, built with higher-quality materials and equipped with up-to-date features such as an infotainment system - all......

Car makers struggling hard to see 'achche din'

As India's auto industry matures, manufacturers are facing up to a new reality - from Mumbai to the states, they now have two different markets to serve, with costs to shoulder and a challenge to......

What led to the Bajaj Discover's undoing

Fuel efficiency was the platform that had been built by the market leader in the segment, fun was the Discover domain. By diluting the message, the brand lost its old customers and pushed potential......

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Deepesh Rathore

News for Deepesh Rathore

India to allow ethanol-only vehicles; response to be muted

Mercedes set to top India's luxury car market

Will Messi magic win fans for Tata Zica?

Car makers struggling hard to see 'achche din'

What led to the Bajaj Discover's undoing

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