One of the oldest living brands in the country, Horlicks has been innovative in its approach, which helped it survive intense competition After 84 years in the country, a brand that is still......
Experts pick the most effective advertisements of the year. Brand: Ambuja Cement Agency: Publicis india In a world full of force fitted, inane, idea-less celebrity ads, this piece of work comes......
Frequent changes in top management and allegations of delayed payment for programmes produced from outside agencies, have contributed in giving a not-so-positive image to the channel. Prime......
Competitor Yahoo did it last year with its famous 'YOU' campaign on television, to showcase its revamped features and email service. Last month, Google joined the game on prime time TV with its......
Bartle Bogle Hegarty, arguably the most creative ad agency in the world, has been planning an office in India, seventh across the globe. Headquartered in London, BBH has offices in Singapore,......