'I am hopeful that you will see more focused attention on this relationship,' former US assistant secretary of state Nisha Desai Biswal tells Alokananda Chakraborty.Illustration: Dominic......
What explains India's love affair with SUVs? They are not exactly “value for money” -- the watchword for brands across segments -- nor always practical. Is it for the badge value? Or......
Back in India, Nirmalya Kumar says he has achieved the academic goals he had set and it is now time to learn new things. It is a sunny summer afternoon in New Delhi, and the ground-floor poolside......
Store brands are giving brand managers of national goods companies some added anxiety these days, says Alokananda Chakraborty. They will soon account for close to 40 per cent of what Indians......
'Brand India and its economy are in a strong shape.' 'I remain an India bull.' 'Relative role and importance of India will increase in the next 15-25 years.' In India to take part in a board......
Winning global markets is not about acquiring or developing technology but about developing solutions for target consumers, Amitava Chattopadhyay, the INSEAD Chaired Professor of Marketing and......