Rana Daggubati to produce Hindi films

Rana Daggubati is surely interested in taking on new roles. With an English film (A Momentary Lapse of Reason), a Tamil film (to be helmed by Selvaraghavan) the ongoing Krishnamvande Jagadgurum in Telugu in his kitty and Ram Gopal Varma's Department scheduled for release on May 18, Rana is expanding his role.

He will now don the hat of a producer in the future and produce fun and entertaining Hindi films.

Actor Harshvardhan Rane's short film Infinity co produced by him with Pondfreaks got close to 16,000 views on the net over just two days after it got leaked. A psychological thriller dealing with the extreme choice a frustrated man takes due to various incidents in his life, Infinity is directed by Karthik Ghattamaneni (who has thirty short films to his credit) of Pondfreaks.

Harsh, known for his performances in Naa Ishtam and his debut film Thakita Thakita in Telugu and the famous telly serial Left Right Left has given a fine and intense performance as Dev in Infinity – a film which he, Karthik and Pondfreaks produced for less than Rs 10,000 shooting with Canon 5D camera.

"I wanted to show even a nice product can be done without the razzmatazz. Nowadays films shot with Canon 5D cameras are doing well. So that gave us the courage to attempt this. It has touched people and I'm getting calls from producers. We want to telecast it on channels and take it to larger audience," says Harsh.

Raj Madiraju, the director who helmed the meaningful Rushi which released a few months back got the Best Debut Director Award at the Dada Saheb Phalke festival organised by Education Expo TV in NOIDA.

Feature films were included just a year ago in this festival. Rushi was the only Telugu entry to the festival. It has been sent to some international film festivals too. Raj has plans to remake Rushi in Tamil and Hindi sometime later.

There's more on Raj Madiraju. For his second film Americalalo Telugu Inti Pelli Sandadi, Raj has devised a prototype of participative cinema wherein the audience - a core group which will be selected will be playing a role in the creative (script, music, choreography etc) and financial (investment in the film).

"Crowd funding has been used by Onir and Anurag Kashyap for their films but I will be involving the audience more on other levels also. This will create a platform for audience participation," says Raj on his innovative model. 

For Americalalo Telugu Inti Pelli Sandadi which is to be shot in the US he is roping in NRIs from that country. "Their feedback and inputs are encouraging in the interactions I have has with people so far. We have on board a music composer and lyric writer. Part of the cast and crew will be from India. I want to shoot in the fall season if possible."