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Meet Malayalam cinema's new best director

How difficult is to make and market serious cinema these days?

More than the writing part and the making of the film, it is more difficult to arrange the production set-up and to market it.

Adayalangal will reach theatres soon, and I believe in films which communicate to all sections of the audience.

To me, that is the most important aspect about serious cinema as well. It should not just be limited to a niche audience. And I think filmmaking styles should be adopted based on the demand of the subject that is being handled.

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